About Project

Zonalgo helped flawlessly migrated the client’s website onto WordPress as per the requirement. We cataloged and updated the offered services that become available for online pre-booking. We also optimized the location for local search so that the salon could be found be people looking for local businesses in the area.

Project Goals

The company needed is focused to build an online salon appointment website that offers wide range of Salon services online. However, client is focused to have an efficient yet result-driven solution that drives more business as well as control their inventory and can generate sales report for weekly/monthly and on yearly basis.

Design Process

  • User Research
  • User Interviews
  • Observation
  • Affinity Mapping
  • Personas
  • Empathy Map
  • Journey Map
  • User Flow
  • Card Sorting
  • Information
  • Wireframes
  • Hi-Fi Designs
  • Prototype
  • Visual Design
  • Feedbacks
  • Conclusion
  • Future Concepts

Type Face Typography







Visual Style Colour Palette

Primary Colour #de157c

Secondary Colour #efe6e3

Dark Colour #242424

Base Colour #777777

White Colour #ffffff

Project The Challenge

A local hair salon based in London, needed a new website with an online appointment functionality added with various range of service offers. The business wanted to sell their services via their site, but was not able to with their current platform.

We Provide The Solution

We are a digital commerce & creative marketing agency exceeding our customers' expectations since 2016. We specialize in building brands and businesses by providing cutting-edge solutions to our customers.


WordPress Web Design:

We created a WordPress website that allowed this client to sell their salon services online with ease. By establishing a robust online appointment system for their salon services, we were able to expand their sales and increase their web traffic. Creating detailed pages for each service, we were able to draw more attention to their website.


Local Search:

A business, such as a salon, relies on local customers. When marketing online we want to make sure you are targeting the right audiences to get the most out of your efforts. By incorporating local search terms and providing specialized content we focused interest in local audiences.


Google My Business:

Google My Business is a great way to increase local search traffic. By listing your business on Google Maps, you can provide potential customers, and Google’s search algorithm, with information about your business. Providing more call to actions can drive consumer interest and allow you to see where those potential customers are coming from.


Content Marketing:

Businesses have a lot to talk about when it comes to their operations and industry as a whole. Creating content from these topics is one thing but getting people to view them is another. Content marketing promotes business information to the public, informing customers while driving web traffic.

Project The Outcome

  • 100% responsive website on all devices (i.e.: desktop, mobile, tablet)
  • Full Integration with Facebook and Instagram.
  • Detailed Google Maps listing that provides potential customers with access to client details; such as operational hours, website, and phone number.

With complete reliance on our team of experts, with digital strategists, project managers, certified developers and designers aiming to provide our clients with results and increase their business and online conversions.